Google Ads Pricing

Google Ads packages for ambitious businesses

Generate more leads and sales with your on-demand Google Ads team.

Book Strategy Call

Industry Leader

For businesses that want to dominate their industry.
$3,720 / mo
+ GST
30 Day Risk-Free Guarantee
Performance Guarantee enabled
Key inclusions:
Everything included in "Performance"
Advanced sales results forecasting
Google Ads Remarketing (optional)
Complex funnels + follow up sequences
Book Strategy Call

Performance

For ambitious businesses that want more customers.
$1,520 / mo
+ GST
30 Day Risk-Free Guarantee
Performance Guarantee enabled
Key inclusions:
Everything included in "Starter"
Client Portal w/ Lead Management
Landing pages (Branded)
ROI reporting
Book Strategy Call

Starter

For service businesses that are ready to try Google Ads.
$785 / mo
+ GST
Price subject to change
30 Day Risk-Free Guarantee
Key inclusions:
Professional Google Ad copywriting
Keyword research & optimisation
Target your key locations
Conversion tracking setup
Book Strategy Call

Pricing

Cancel anytime.
Industry Leader
$3,720 / mo
Performance
$1,720 / mo
Starter
$785 / mo
Location Targeting
Primary Service Location
Multiple Service Locations
Ad Management
Account Manager
Google Search Ads
Google Display Ads
Google Ads Remarketing
Optimisation Frequency
Weekly
Weekly
Monthly
Reports
Performance Reports
Weekly
Weekly
Weekly
Website Conversion Tracking
Complex
Advanced
Basic
Advanced ROI Tracking(if applicable)
Keyword Optimisation
Keyword Research
Complex
Advanced
Basic
Keyword Optimisation
Negative Keyword Management
Location Keyword Optimisation
ROI Tracking
Form Tracking
Up to 300 Included
Up to 300 Included
Call Tracking
Up to 148 Included
Up to 148 Included
Campaign & Keyword Tracking
Complex
Advanced
Basic
Google Analytics 4
Website Conversion Tracking
Complex
Advanced
Basic
Enhanced Conversions
Offline Conversion Tracking
Client Portal w/ Lead Management
CRM Integrations
Complex
Advanced
Basic
Landing Page Creation
Number of Landing Pages
Up to 5
Up to 3
Additional Cost
Funnel Strategy
Complex
Advanced
Basic
Conversion Rate Optimisations
Complex
Advanced
Basic
Copywriting (Direct Response)

Google Ads Pricing FAQ

Why is a minimum 90 day sprint recommended?
For new clients diving into Google Ad campaigns, we suggest a 90-day sprint. During this time, our team will guide your campaign through Google Ads' essential learning phase, create high-converting landing and thank-you pages, tweak your campaign for better conversions within your budget, set up automated follow-ups (if your package allows), and connect your campaign with your sales CRM and our reporting tool if needed. This 90-day stint ensures we collect ample data from your sales cycle to pinpoint the ads and keywords driving profitable sales for your business.
Will your Google Ads services work for my business?
If you've got a service-based business in Australia, been around for at least two years, and are making good profits, Google Ads could be a game-changer for bringing in new leads and profitable sales opportunities. Before we kick off your ads, we'll help you crunch the numbers and estimate what results you'd need to make Google Ads a worthwhile investment.
Do we have to sign any contracts to get the Google Ads started?
You aren't required to sign any physical contracts to start your Google Ads campaign. However, if we are helping create a complex advertising funnel for your business we may require you to agree to basic terms upfront designed to make sure everyone is on the same page.
What type of results can I expect to see my business achieve with Google Ads?
You can expect a range of tangible results for your business in the form of high-intent qualified leads, inbound phone calls, more customers, repeat business, reviews, and even referrals.
Can you help integrate with my existing CRM or third-party software?
Yes. Our team is capable of integrating almost any CRM, analytics software, reporting software, or even creating ad-hoc connections using Zapier (additional fees may apply). If you require a custom API integration, we can also assist thanks to our exclusive network of software engineers.
Are there any industries or types of businesses you won't work with?
The Falcon may refuse to work with e-commerce businesses, select small businesses with unproven business models, any business that fails to meet Google's advertising policies, or high-risk financial companies that are unable to meet advertiser verification requirements in Australia.

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